Monthly Archives: June 2012

Exxon Valdez Case Study

Lynn Luig Exxon Valdez Case Summary Background John D. Rockefeller founded an oil corporation called Standard Oil in 1870. At the height of its success, in 1904, Standard Oil controlled 91% of production and 85% of final sales in the … Continue reading

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Exxon Valdez Case Study

Kym Robinson Comm 642 Case Study Summary Exxon and the Valdez Oil Spill Background As a direct descendent of John D. Rockefellers’s Standard Oil, ExxonMobil ranked number one in 2011 in America’s largest corporations by Fortune 500 magazine. Ranked globally … Continue reading

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Exxon Case Study

Background Exxon was an oil and gas corporation that descended from the John D. Rockefeller Corporation, Standard Oil. Exxon was one of the largest companies in the United States in the late 1980s with sales of $80 billion. Then in … Continue reading

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